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The Affordable Care Act’s (ACA) individual mandate was controversial from the start and evolved over time into the most unpopular provision of the law. Wendy Epstein considers both neoclassical economic theory and the realities of individual decision making described by behavioral economics to begin to grapple with the complex problem of why people do not enroll in health
insurance policies.

Read the paper and the follow-up study

Image courtesy of interviewee

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