Arousal enhances herding tendencies when decision making

Brent Coker discusses how arousal enhances consumer tendencies to be influenced by the majority when decision making, also known as “herding.” Image courtesy of Brent Coker.

Image courtesy of interviewee. July 12, 2021

Log-in or Sign-up to Faculti
Currently viewing this subject insight as a guest. You have insight(s) remaining for this month.

Leave a Reply

Your email address will not be published. Required fields are marked *

Copyright © Faculti Media Limited 2013 - 2024. All rights reserved.