When does it really pay to be good?

Are corporate social responsibility (CSR) initiatives providing the societal good that they promise? Michael Barnett discusses a set of propositions that highlight constraints on firms’ ability to profit from CSR and outlines a set of managerial challenges on which researchers must focus their attention to truly determine whether and when firms can profit by responding to the needs of society. Michael L. Barnett is Professor of Management & Global Business at Rutgers Business School.

Image courtesy of Michael Barnett

Image courtesy of interviewee

1 Comment

Leave a Reply

Your email address will not be published.

×
Guest visitors to the Faculti website can view any insight monthly. You have insight(s) remaining for this month

Register for free as an individual and view thousands of insights in our archive today or subscribe for subject access.

You may already have institutional access to Faculti. Please access Faculti using your institution credentials.

Copyright © Faculti Media Limited 2022. All rights reserved.
Recommend Faculti to your librarian

error:

Add the Faculti Web App to your Mobile or Desktop homescreen

Install
×